Pinterest Pin Sizes & Dimensions Guide for 2026

You designed the perfect pin. Beautiful colors, compelling text, great call-to-action. You upload it to Pinterest and... it looks terrible. Cropped awkwardly, blurry in the feed, text cut off at the bottom.

The problem? Wrong dimensions.

Pinterest has specific size requirements for every content type, and using the wrong dimensions means your pin gets cropped, compressed, or displayed poorly — killing your click-through rate before anyone even reads your content. With Pinterest's algorithm factoring in early engagement signals, a pin that looks bad in the first few hours is essentially dead on arrival.

This guide covers every Pinterest dimension you need to know in 2026 — standard pins, Idea Pins, video pins, ads, board covers, and profile images — with exact pixel dimensions, aspect ratios, and best practices for each.

Standard Pin Sizes

Standard pins (static image pins) are the bread and butter of Pinterest. They appear in the home feed, search results, and related pins sections.

The Optimal Standard Pin Size

Recommended: 1000 x 1500 pixels (2:3 aspect ratio)

This is Pinterest's officially recommended size and the dimension that performs best across all placements. Here's why:

It fills the maximum vertical space in the feed without getting truncated
Pinterest's algorithm favors 2:3 pins — they display perfectly without any cropping
Mobile-optimized — since 85% of Pinterest users browse on mobile, vertical pins dominate the small screen
Consistent display — a 2:3 pin looks identical in the feed, in search results, and when expanded

Other Accepted Standard Pin Sizes

| Dimension | Aspect Ratio | When to Use | Notes | |-----------|-------------|-------------|-------| | 1000 x 1500 | 2:3 | Default for all pins | Best overall performance | | 1000 x 1000 | 1:1 | Product shots, quotes | Less feed real estate but works for certain content | | 1000 x 2100 | 1:2.1 | Long infographics | Maximum length Pinterest displays without truncating | | 600 x 900 | 2:3 | Minimum acceptable | Same ratio but lower resolution — avoid if possible |

What to Avoid

Pins taller than 1:2.1 ratio — Pinterest truncates anything taller than roughly 1:2.1 in the feed. Your pin will show with a "..." at the bottom, hiding your CTA or key information.
Horizontal/landscape pins — These appear tiny in the vertical feed and get significantly fewer impressions. A 1500x1000 landscape pin takes up about 40% less feed space than a 1000x1500 vertical pin.
Low-resolution images — Pinterest recommends a minimum width of 600px, but anything under 1000px looks noticeably blurry on modern phones with high-DPI screens.
Odd aspect ratios — Ratios like 3:5 or 4:7 may display unpredictably. Stick to 2:3 for consistency.

Idea Pin Sizes

Idea Pins (formerly Story Pins) are Pinterest's multi-page, immersive content format. They take up the full screen on mobile.

Optimal Idea Pin Size

Recommended: 1080 x 1920 pixels (9:16 aspect ratio)

This is the standard full-screen vertical format — the same ratio as Instagram Stories and TikTok videos.

Idea Pin Specifications

| Spec | Requirement | |------|-------------| | Dimensions | 1080 x 1920 px (9:16) | | Pages | 1-20 pages per Idea Pin | | Image formats | JPG, PNG, WebP | | Video format | MP4, MOV | | Video length | 3-60 seconds per page | | File size | Max 20MB per image, 100MB per video | | Text safe zone | Keep important text within the center 1080 x 1420 area (top and bottom 250px may be covered by UI) |

Idea Pin Design Tips

Use the full 9:16 canvas — Don't leave empty space at the edges. Idea Pins are meant to be immersive.
Keep text in the safe zone — The top ~250px and bottom ~250px of the screen are partially covered by Pinterest's UI (profile info, comments, like buttons). Place your headline and key text in the middle 60% of the canvas.
First page matters most — The cover page determines whether someone swipes through. Make it visually striking with a clear value proposition.
Mix formats — Combine static images and short video clips across pages for higher engagement.

Video Pin Sizes

Video pins autoplay in the feed and can be extremely effective for engagement — Pinterest reports that video pins get 3x more engagement than static pins.

Optimal Video Pin Sizes

| Type | Dimensions | Aspect Ratio | Use Case | |------|-----------|-------------|----------| | Standard video | 1000 x 1500 | 2:3 | Feed videos, tutorials | | Max-width video | 1080 x 1920 | 9:16 | Full-screen immersive content | | Square video | 1000 x 1000 | 1:1 | Product demos, quick tips |

Video Pin Specifications

| Spec | Requirement | |------|-------------| | Format | MP4, MOV | | Length | 4 seconds to 15 minutes | | Ideal length | 15-60 seconds | | Max file size | 2GB | | Encoding | H.264 codec | | Cover image | Upload a separate thumbnail (2:3 ratio recommended) |

Video Best Practices

Start strong — The first 2-3 seconds determine whether someone watches or scrolls past. Open with movement, color, or a bold text hook.
Add text overlays — Most Pinterest users browse with sound off. Include captions or text overlays so your video makes sense silently.
Choose a strong thumbnail — Pinterest lets you upload a custom cover image. Pick a frame that looks like a compelling static pin, because that's what users see before the video autoplays.
Loop cleanly — Short videos that loop seamlessly get higher watch times, which signals quality to Pinterest's algorithm.

Pinterest Ad Sizes

If you're running Pinterest Ads (Promoted Pins), there are additional format options and specifications to follow.

Standard Promoted Pin

Same as organic: 1000 x 1500 px (2:3). Promoted Pins appear in the same feed as organic pins, so they follow the same dimension guidelines.

Carousel Ads

| Spec | Requirement | |------|-------------| | Card dimensions | 1000 x 1500 px (2:3) or 1000 x 1000 px (1:1) | | Number of cards | 2-5 images | | Format | JPG, PNG | | File size | Max 20MB per card |

All cards in a single carousel must use the same aspect ratio — you can't mix 2:3 and 1:1 cards.

Shopping Ads

Shopping pins pull product images from your catalog. For best results:

Product image: At least 1000 x 1000 px (1:1 square)
Clean background: White or light backgrounds convert better
Single product focus: Multi-product images confuse the algorithm's product detection
No text overlay: Shopping pins should show the product clearly without promotional text

Collection Ads

| Spec | Requirement | |------|-------------| | Hero image | 1000 x 1500 px (2:3) or 1000 x 1000 px (1:1) | | Secondary images | 3-24 product images, at least 600 x 600 px | | Hero video | 1000 x 1500 or 1000 x 1000, 4-15 seconds |

Board Cover Sizes

Board covers are often overlooked, but they're the first thing visitors see when they land on your profile.

Optimal Board Cover Size

Recommended: 800 x 800 pixels (1:1 aspect ratio)

Pinterest displays board covers as squares on your profile page. The visible area depends on the device:

Desktop: Board covers display at roughly 236 x 180 pixels (cropped from center)
Mobile: Board covers display smaller, roughly 170 x 170 pixels

Board Cover Tips

Center your design — Since Pinterest crops from the center, place your text and key elements in the middle 60% of the image.
Keep text large and minimal — Small text becomes illegible at the tiny display sizes. Use 2-4 words maximum.
Use consistent branding — Matching board covers create a professional, cohesive profile that builds trust. Use consistent colors, fonts, and style.
Include the board topic — A text overlay like "Easy Recipes" or "Home Office Ideas" helps visitors navigate your boards instantly.

Profile Picture Size

Optimal Profile Picture Size

Recommended: 800 x 800 pixels (1:1 aspect ratio)

Your profile picture appears as a circle across Pinterest, so:

Use a headshot or logo that works within a circular crop
Keep it simple — Fine details disappear at the small display size (typically 50-75px circles)
High contrast — Your image needs to be recognizable at tiny sizes. Dark logo on light background (or vice versa) works best.

Image Optimization for Pinterest

Getting the dimensions right is only half the equation. Image quality and file optimization directly affect how your pins look and perform.

File Format Comparison

| Format | Best For | Max Quality | File Size | |--------|---------|-------------|-----------| | PNG | Graphics with text, logos, flat colors | Lossless | Larger files | | JPG | Photos, complex images | Lossy (adjustable) | Smaller files | | WebP | Modern alternative to JPG/PNG | Both lossy and lossless | Smallest files |

Optimization Best Practices

Resolution: Always design at the target size (1000x1500) or larger, never upscale a smaller image. Upscaling creates visible blur and pixelation.

File size: Pinterest accepts images up to 20MB, but aim for 100-500KB. Large files load slower, especially on mobile connections, which can hurt your impression counts if the pin doesn't load fast enough to be counted.

Color space: Use sRGB color profile. CMYK images (designed for print) may display with incorrect colors on screens.

Compression: Use quality 80-85% for JPGs — this gives near-perfect visual quality at roughly half the file size of quality 100%. You can use a Pinterest image compressor to optimize your images without visible quality loss.

Text readability: If your pin includes text overlays, ensure the text is at least 24pt equivalent at the final display size. Test by viewing your pin at 236px wide (the width Pinterest uses in the desktop feed) — if you can't read the text at that size, it's too small.

Common Dimension Mistakes (and How to Fix Them)

Mistake 1: Using Landscape Images

Landscape (horizontal) images are the single most common Pinterest mistake. They appear tiny in the feed, get fewer impressions, and have significantly lower engagement rates.

Fix: Crop or reformat to vertical 2:3. If you must use a horizontal image, add vertical padding with a colored background and text overlay above and below the image.

Mistake 2: Exceeding the Maximum Length

Pins taller than approximately 1:2.1 get truncated in the feed with an expand arrow. Most users won't tap to see the full pin, so your bottom content is effectively invisible.

Fix: Keep your pin at 2:3 (1000x1500) for best results. If you need more space for an infographic, split it into an Idea Pin with multiple pages instead.

Mistake 3: Designing at Low Resolution

Designing at 600x900 and uploading to Pinterest results in noticeably blurry pins on modern phones with 2x or 3x pixel density screens.

Fix: Always design at 1000x1500 minimum. If you're using a template, make sure it outputs at full resolution. You can resize any image to the correct Pinterest dimensions using a Pinterest image resizer.

Mistake 4: Ignoring the Safe Zone

For Idea Pins, the top and bottom of the screen are covered by Pinterest's UI elements. Placing text or CTAs in these areas means they'll be partially hidden.

Fix: Keep all important content within the center 1080x1420 area for Idea Pins. For standard pins, keep key text away from the very top and bottom edges.

Mistake 5: Inconsistent Sizing Across Pins

Mixing 2:3, 1:1, and 4:5 pins across your boards creates a chaotic profile and makes it harder for Pinterest to understand your content.

Fix: Standardize on 2:3 (1000x1500) for 90% of your pins. Use 1:1 only when it genuinely serves the content (product shots, quotes). Before publishing, check how your pin will look in the feed using a pin preview tool.

Quick Reference: All Pinterest Dimensions

| Content Type | Recommended Size | Aspect Ratio | Max File Size | |-------------|-----------------|-------------|--------------| | Standard Pin | 1000 x 1500 px | 2:3 | 20MB | | Idea Pin | 1080 x 1920 px | 9:16 | 20MB (image), 100MB (video) | | Video Pin | 1000 x 1500 px | 2:3 | 2GB | | Carousel Ad Card | 1000 x 1500 px | 2:3 or 1:1 | 20MB | | Shopping Pin | 1000 x 1000 px | 1:1 | 20MB | | Board Cover | 800 x 800 px | 1:1 | 10MB | | Profile Picture | 800 x 800 px | 1:1 | 10MB |

How to Create Perfectly Sized Pins Every Time

Knowing the right dimensions is one thing — consistently creating pins at the right size is another. Here's a workflow that eliminates dimension errors:

Start with templates — Set up templates at 1000x1500 in your design tool (Canva, Figma, Photoshop). This ensures every pin starts at the correct size.
Design with the feed in mind — Your pin will display at roughly 236px wide in the desktop feed and even smaller on mobile. Zoom out to 25% while designing to simulate how it will actually look.
Test before publishing — Preview your pin at different sizes to see exactly how it will appear in different placements before you publish.
Batch create — Design 5-10 pins in one session using consistent templates. This is faster and ensures visual consistency.
Create multiple designs per post — For each piece of content, create 3-5 pin variations with different designs, angles, and text. Use a pin maker to speed up the creation process.

Stop Worrying About Pin Sizes with Supapin

Getting pin dimensions right is essential — but it's just one of many things you need to get right for every single pin. Title, description, keywords, board selection, posting time, and design all matter too.

Supapin handles all of it automatically. It generates perfectly sized pins from your website content, writes SEO-optimized titles and descriptions, selects the right boards, and schedules at optimal posting times. Every pin is created at the correct 2:3 ratio with professional designs — no manual resizing, no template juggling, no dimension guesswork.

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